I'm a social media manager and personal branding specialist. I work with founders, coaches, and consultants who have a proven offer and want to communicate its value through their online presence.
My work combines research, brainstorming, writing, design, and account management. It also extends into newsletters, landing pages, audience outreach, and finding events or other opportunities that fit your expertise.
I graduated in computer science, but my interest in design began during COVID. I started learning it as a hobby and found myself enjoying the creative work more than coding. After graduation, I decided to pursue it fully.
As I started offering design services, I realised that being good at the work was only part of building a business. The people who needed my services also had to discover me and understand what I could do for them.
So I started learning copywriting and marketing psychology. I wanted to understand what makes someone pay attention, how to communicate the value of a service, and how to reach the right audience.
The more I learned, the more connected these skills became. Design shaped how I presented my work. Copywriting helped me explain it. Marketing helped me think about who I needed to reach and how to start those conversations.
That led to a simple thought: why not bring these services together for other people building their businesses?
That is how my work grew into social media management and personal branding. Today, I combine research, writing, design, and marketing to help clients share their expertise and manage their online presence.
You don't need to arrive with every post planned. Part of my role is helping you find useful ideas in the work you already do.
A question from a client might become a carousel. A lesson from your week might become a video. A topic that needs more room might become a newsletter.”
I help you decide what fits, develop the content, and keep the process moving. Your input matters throughout, because the work should represent your perspective.
I take time to understand your work, audience, and priorities before suggesting a direction. Your content should grow out of that understanding.
Your experiences and opinions guide the content. I ask for context, pay attention to your feedback, and make space for you to review the work.
We discuss what a piece is intended to do, whether that's explaining your work, answering a question, starting a discussion, or inviting someone to explore an offer.
I share what we delivered, what the available data suggests, and what I recommend trying next. If something needs adjusting, we'll talk about it.
I lead the strategy, messaging, and creative direction at Creative Growths. A small team supports execution, including design, editing, and publishing, depending on your scope.
You have a clear point of contact for questions, feedback, and priorities. We agree on how we'll communicate and review the work at the start.
The people behind the projects.
I have worked on content and marketing projects for Joi Schweitzer, MindShift Dynamics, Ronald Choi, Sophie, and Danny L. Ross. Each project calls for a different tone, mix of content, and approach.
Danny L. Ross is a counselor and supervisor in Texas. I have worked on his social content, reels, event promotion, outreach, website updates, and local SEO.
The focus is on communicating his expertise and making information about his services, groups, and professional activities easier to find and understand.
I'd like to hear what you want to share, who you want to reach, and where you need support. We can take it from there.